Don’t just show up

People gathered around a booth at a technology trade show or conference, with banners and signage displaying 'Technologies' and 'Studio Network Solutions.' The area is crowded with attendees engaging in conversations and exploring exhibits.

Tell them you’re coming

In today's digital world, some might say trade shows are more important than ever to make that personal connection with potential customers. A trade show is a great opportunity to raise brand awareness among industry professionals and key decision makers, building lasting one-on-one relationships. Of course, it can also expose your brand to consumer and industry media on a global scale.

A trade show booth featuring the XPERI brand and a banner that reads 'The Power of Connected Entertainment'. Several people are gathered around, some seated and some standing, with screens, promotional materials, and electronic devices on display.

Journalists use trade shows to stay on top of industry trends, learn of new products and meet new players to expand their rolodex of sources for articles. The media and speaking opportunities at an industry trade show can be so valuable, it potentially outweighs lead generation. And without a doubt, media coverage drives new business development for months after an event.

A crowded trade show or conference with many attendees walking and watching displays. A person is holding a sign that reads 'Global Buyers Group.' Booths and banners with various company logos and information are visible, with some showing electronics and broadcasting focus.

Spelling Communications’ Trade Show Package brings a savvy partner to your team to plan and prepare well in advance of your load-in date. We create opportunities to garner media coverage before, during and after the event.

With the time and finances required for a trade show exhibit, simply standing around with a brochure and a fancy backdrop doesn’t cut it. Contact us to set up an initial consultation and maximize your investment.

Crowd of people at a busy technology or trade convention with numerous booths, large signs, and advertisements including Blackmagic Design and Adobe.

MAKE BIG MOVES